Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Freelance: pros and cons
The modern labor market offers applicants a variety of job options and the conditions under which they can carry out their professional activities. Not so long ago, the word “freelance”…

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Your business: how to open a summer cafe
Summer cafe is one of the most profitable types of seasonal business. Initial investments amount to about 600 thousand rubles - they can be recouped in 2-3 months and earn…

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How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - and ups and downs. As befits any large business. Now…

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Pacific Course: New Alternative to Old Offshore
In 2017, the classic offshore companies that offer the possibility of full tax exemption (British Virgin Islands, Belize, Panama, Nevis, etc.) became unattractive for Russians because of the steady loss…

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During long trips

Interesting facts about Coca-Cola

Coca-Cola is one of the most popular drinks in the world, and many people already know that it was originally created as a drug and was sold in pharmacies. Pharmacist John Pemberton, the creator of this drink, named this drink after the components of which he made it – the leaves of the coca tree and the nuts of the cola plant. Coca-Cola can be called a truly legendary drink – which is worth a long-term advertising campaign with Santa Claus in the lead role! By the way, this strategy was included in the collection of the greatest advertising campaigns of the twentieth century. Continue reading

What is crowdfunding

Crowdfunding (popular funding, from the English. Crowd funding, Crowd – “crowd”, funding – “funding”) – is the collective cooperation of people (donors) who voluntarily pool their money or other resources together, usually via the Internet, to support efforts other people or organizations (recipients).

What personality traits distinguish a person-entrepreneur from a person who does not have such abilities? It is not the availability of funds to start and run a business. Continue reading

Decorative business: how to make money on candlelight

In the production of decorative candles, you can create a home business. To start you need a minimum of skills and the amount of up to 10 thousand rubles. This is an option for those who love needlework and want to make money on creativity.
Making decorative candles is a great option for home business. If you like needlework, but in business is still a beginner, then this idea will have to be just the way. Candle making does not require specific knowledge, large investments and the power of anyone who has imagination, creative spirit and a desire to make money. Continue reading

Own restaurant in a small town: advantages and disadvantages
Open restaurant - the dream of many. But what about those who live far from megacities? Is it worth starting a business in a small town and how to make…

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Sam Walton's Business Rules
In any sphere of human life there are people whom I want to admire. To admire what will to win they have and how they can achieve their goals, no…

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How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop,…

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