10 Apple Presentation Secrets
Apple is a brand that does not need a special introduction. They achieved overwhelming success not only because of their high-quality products, but also with their presentations. After all, it…

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Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Yoga Studio Business Plan
1. PROJECT SUMMARY The purpose of this business plan is to open a yoga studio in the city of Rostov-on-Don. The project will be implemented from scratch, which implies registration…

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McDonalds Marketing Tricks

When the phrase “fast-food establishment” is pronounced, what comes first to your mind? Of course, McDonalds. This global network has flooded all major cities. Despite the fact that many people are in favor of healthy food, and it’s kind of fashionable to eat right now, in McDonald’s institutions it’s not overcrowded. But the food there, though tasty, is far from being the most healthy and healthy.

McDonald’s marketing is recognized as one of the toughest and most effective at the same time. Continue reading

Sam Walton’s Business Rules

In any sphere of human life there are people whom I want to admire. To admire what will to win they have and how they can achieve their goals, no matter what.

In the world history of business there are such people too, and one of them is Sam Walton. He founded the large Wall-Mart retailer network and made this brand world famous and recognizable. Continue reading

Business plan of the low-cost price segment sports hall

1. PROJECT SUMMARY
The goal of the project is the organization of a low-cost price segment in Moscow, Yuzhnoye Chertanovo metro station. The project has both a commercial and a social component, providing affordable youth leisure activities. The gym is located on a rented area, in the basement of a residential building. Target audience – young people (men) aged 15-35 with low and middle income who are interested in sports. Continue reading

How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop,…

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How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop,…

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Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really that bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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Unusual hiring procedures
The standard procedure for hiring is to interview a candidate, sometimes taking place in several stages. Often, testing or other methods of identifying the level of knowledge and skills of…

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