Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really that bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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addyi on rxlist.com
Brands that have become nominal
If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to…

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Your business: how to open a roadside café-fastfood
The Russian catering market is saturated, and the competition for us is merciless. Such tough working conditions force restaurateurs to develop new formats and expand the geography of their business.…

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domestic soap makers

Apple’s Secrets

Apple is one of those companies that are either loved up to fanaticism or show extreme skepticism. However, one cannot but admit that this company is truly revolutionary in its field and is simply brilliant financially successful.

Back in 1991, the famous Macintosh System 7.0 operating system appeared. Today, Apple is the leader in the world of computer technology. Naturally, many have an interest: how did Steve Jobs manage to reach a level of the company that continues to hold on after his death? Why is Apple so different from the rest, and how did it win such a huge number of fans and connoisseurs of its products? Continue reading

Unusual hiring procedures

The standard procedure for hiring is to interview a candidate, sometimes taking place in several stages. Often, testing or other methods of identifying the level of knowledge and skills of the applicant for the position are added to the interview.

We all have ever been interviewed, and some may have hired workers themselves. The usual procedures for hiring us quite understandable and familiar. Continue reading

Original ad on magazine spreads

One of the most popular and sought-after ads is press advertising.

As you know, the most profitable placement of information about a product or service is on the first and last pages. To place your advertising there, you need to pay a lot of money, but manufacturers and firms are ready for a lot, so long as their product becomes popular and recognizable.

A magazine reversal is not only a profitable place to advertise, but also provides a wide field for imagination and activity. Photos on pages can be placed so that they will look very unusual and original. Continue reading

Starbucks Success Secrets
Starbucks is undoubtedly the most popular coffee house in the world. This brand has gone from a small coffee shop to a worldwide network of institutions where everyone can enjoy…

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Own business: publication of guidebooks
Today, any tourist can easily find a suitable guide to the country in which he decided to go, and he is offered a choice of a huge number of publications,…

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Your business: how to open a roadside café-fastfood
The Russian catering market is saturated, and the competition for us is merciless. Such tough working conditions force restaurateurs to develop new formats and expand the geography of their business.…

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10 Apple Presentation Secrets
Apple is a brand that does not need a special introduction. They achieved overwhelming success not only because of their high-quality products, but also with their presentations. After all, it…

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