Apple's Secrets
Apple is one of those companies that are either loved up to fanaticism or show extreme skepticism. However, one cannot but admit that this company is truly revolutionary in its…

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Pacific Course: New Alternative to Old Offshore
In 2017, the classic offshore companies that offer the possibility of full tax exemption (British Virgin Islands, Belize, Panama, Nevis, etc.) became unattractive for Russians because of the steady loss…

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Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really that bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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What is crowdfunding
Crowdfunding (popular funding, from the English. Crowd funding, Crowd - "crowd", funding - "funding") - is the collective cooperation of people (donors) who voluntarily pool their money or other resources…

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10 fatal mistakes of entrepreneurs
Those who believe that in business the most important thing is to start, and then everything goes on by itself - they are deeply mistaken. Many businessmen are forced to…

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arrangement of the premises

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Business in Slovenia

Slovenia – a country with one of the most advantageous locations in Central Europe, has access to the Adriatic Sea, and borders with countries such as Italy, Austria, Croatia and Hungary. Slovenia is a member of the European Union, the Schengen Agreement, and a member of NATO. Slovenia is a country with a steadily developing economy and a high level of security. Slovenia is in the top twenty countries according to Forbes magazine in the “best country to do business” category. Continue reading

Brands that have become nominal

If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to correlate the name of the company with a certain group of goods. Another aspect of such a transition from the name of a brand to the name of a particular product is that over time the brand will lose its copyright and any company that produces one type of product or another will be able to use it. Continue reading

Original ad on magazine spreads

One of the most popular and sought-after ads is press advertising.

As you know, the most profitable placement of information about a product or service is on the first and last pages. To place your advertising there, you need to pay a lot of money, but manufacturers and firms are ready for a lot, so long as their product becomes popular and recognizable.

A magazine reversal is not only a profitable place to advertise, but also provides a wide field for imagination and activity. Photos on pages can be placed so that they will look very unusual and original. Continue reading

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Your business: how to open a roadside café-fastfood
The Russian catering market is saturated, and the competition for us is merciless. Such tough working conditions force restaurateurs to develop new formats and expand the geography of their business.…

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Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Pacific Course: New Alternative to Old Offshore
In 2017, the classic offshore companies that offer the possibility of full tax exemption (British Virgin Islands, Belize, Panama, Nevis, etc.) became unattractive for Russians because of the steady loss…

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