Apple's Secrets
Apple is one of those companies that are either loved up to fanaticism or show extreme skepticism. However, one cannot but admit that this company is truly revolutionary in its…

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Brands that have become nominal
If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to…

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Snow tubing business plan
1. PROJECT SUMMARY This business plan describes a project for opening a snow tubing route - a popular winter entertainment, which consists of riding a tub (in the people -…

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quickly achieved

Brands that have become nominal

If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to correlate the name of the company with a certain group of goods. Another aspect of such a transition from the name of a brand to the name of a particular product is that over time the brand will lose its copyright and any company that produces one type of product or another will be able to use it. Continue reading

Original ad on magazine spreads
One of the most popular and sought-after ads is press advertising. As you know, the most profitable placement of information about a product or service is on the first and…

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Your business: how to open a summer cafe
Summer cafe is one of the most profitable types of seasonal business. Initial investments amount to about 600 thousand rubles - they can be recouped in 2-3 months and earn…

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Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Business plan of the restaurant Chinese cuisine
1. PROJECT SUMMARY The goal of the project is to open a Chinese restaurant to implement a range of catering services in a city with a population of over 1…

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