What is networking
Man is a social being. And that means social connections play a big role in our life. Many useful acquaintances can solve almost any problem in a person's life -…

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Business in Slovenia
Slovenia - a country with one of the most advantageous locations in Central Europe, has access to the Adriatic Sea, and borders with countries such as Italy, Austria, Croatia and…

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Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Business in france

We continue our series of articles about starting a business in different countries of the world. This time we will tell you how to start a business in France. Definitely, this is one of the most attractive and promising countries in Europe. France has long been part of the European Union and the United Nations, is a highly developed industrial country, and its economic indicators are among the best in Europe. Continue reading

Interesting facts about Coca-Cola

Coca-Cola is one of the most popular drinks in the world, and many people already know that it was originally created as a drug and was sold in pharmacies. Pharmacist John Pemberton, the creator of this drink, named this drink after the components of which he made it – the leaves of the coca tree and the nuts of the cola plant. Coca-Cola can be called a truly legendary drink – which is worth a long-term advertising campaign with Santa Claus in the lead role! By the way, this strategy was included in the collection of the greatest advertising campaigns of the twentieth century. Continue reading

Original ad on magazine spreads

One of the most popular and sought-after ads is press advertising.

As you know, the most profitable placement of information about a product or service is on the first and last pages. To place your advertising there, you need to pay a lot of money, but manufacturers and firms are ready for a lot, so long as their product becomes popular and recognizable.

A magazine reversal is not only a profitable place to advertise, but also provides a wide field for imagination and activity. Photos on pages can be placed so that they will look very unusual and original. Continue reading

Your business: how to open an ice cream parlor from scratch
According to statistics, in Russia, each person eats about 7 kg of ice cream per year, and 57% of Russians are regular consumers of this delicacy. Indicator promising. On the…

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Your business: how to open a burger from scratch
The fast food market adds 5–8% annually and is not going to slow down. In this article, we will look at how to open such a trend type of business…

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Unusual hiring procedures
The standard procedure for hiring is to interview a candidate, sometimes taking place in several stages. Often, testing or other methods of identifying the level of knowledge and skills of…

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Own business: book typography
Creating your own book printing house is a very difficult undertaking that requires a lot of money and effort from an entrepreneur. However, there are prospects for such a business,…

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