Own business: book typography
Creating your own book printing house is a very difficult undertaking that requires a lot of money and effort from an entrepreneur. However, there are prospects for such a business,…

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Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising…

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Creative business: making handmade toys
Production and sale of products for children is considered one of the most profitable areas for their own business. Nevertheless, if you plan to do this “production” at home and…

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Problems arise at the leve

Brands that have become nominal

If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to correlate the name of the company with a certain group of goods. Another aspect of such a transition from the name of a brand to the name of a particular product is that over time the brand will lose its copyright and any company that produces one type of product or another will be able to use it. Continue reading

What is crowdfunding

Crowdfunding (popular funding, from the English. Crowd funding, Crowd – “crowd”, funding – “funding”) – is the collective cooperation of people (donors) who voluntarily pool their money or other resources together, usually via the Internet, to support efforts other people or organizations (recipients).

What personality traits distinguish a person-entrepreneur from a person who does not have such abilities? It is not the availability of funds to start and run a business. Continue reading

Your business: how to open a roadside café-fastfood

The Russian catering market is saturated, and the competition for us is merciless. Such tough working conditions force restaurateurs to develop new formats and expand the geography of their business. A promising area where you can still find a free niche are catering establishments on highways. Most of the points outside the city are not yet mastered, the competition here is much lower than in cities. And besides, the services of roadside cafes are relevant for many people. Continue reading

Pacific Course: New Alternative to Old Offshore
In 2017, the classic offshore companies that offer the possibility of full tax exemption (British Virgin Islands, Belize, Panama, Nevis, etc.) became unattractive for Russians because of the steady loss…

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Your business: how to open a burger from scratch
The fast food market adds 5–8% annually and is not going to slow down. In this article, we will look at how to open such a trend type of business…

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10 fatal mistakes of entrepreneurs
Those who believe that in business the most important thing is to start, and then everything goes on by itself - they are deeply mistaken. Many businessmen are forced to…

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Decorative business: how to make money on candlelight
In the production of decorative candles, you can create a home business. To start you need a minimum of skills and the amount of up to 10 thousand rubles. This…

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