Creative business: making handmade toys
Production and sale of products for children is considered one of the most profitable areas for their own business. Nevertheless, if you plan to do this “production” at home and…

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Own business: publication of guidebooks
Today, any tourist can easily find a suitable guide to the country in which he decided to go, and he is offered a choice of a huge number of publications,…

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Sam Walton's Business Rules
In any sphere of human life there are people whom I want to admire. To admire what will to win they have and how they can achieve their goals, no…

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produce such goods

Brands that have become nominal

If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to correlate the name of the company with a certain group of goods. Another aspect of such a transition from the name of a brand to the name of a particular product is that over time the brand will lose its copyright and any company that produces one type of product or another will be able to use it. Continue reading

10 lessons from Steve Jobs
Steve Jobs is one of the key figures in the IT field. This truly great entrepreneur can serve as a clear example for all of how you can achieve unprecedented…

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Freelance: pros and cons
The modern labor market offers applicants a variety of job options and the conditions under which they can carry out their professional activities. Not so long ago, the word “freelance”…

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What is crowdfunding
Crowdfunding (popular funding, from the English. Crowd funding, Crowd - "crowd", funding - "funding") - is the collective cooperation of people (donors) who voluntarily pool their money or other resources…

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Your business: how to open an ice cream parlor from scratch
According to statistics, in Russia, each person eats about 7 kg of ice cream per year, and 57% of Russians are regular consumers of this delicacy. Indicator promising. On the…

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