What is crowdfunding
Crowdfunding (popular funding, from the English. Crowd funding, Crowd - "crowd", funding - "funding") - is the collective cooperation of people (donors) who voluntarily pool their money or other resources…

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Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really that bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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Mini golf course business plan
1. PROJECT SUMMARY This project considers the opening of a mini-golf court on 18 game tracks in a city with a population of over 1 million people. The club will…

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familiar word “jacuzzi”

Brands that have become nominal

If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to correlate the name of the company with a certain group of goods. Another aspect of such a transition from the name of a brand to the name of a particular product is that over time the brand will lose its copyright and any company that produces one type of product or another will be able to use it. Continue reading

How they work at British American Tobacco
British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation - and ups and downs. As befits any large business. Now…

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Sam Walton's Business Rules
In any sphere of human life there are people whom I want to admire. To admire what will to win they have and how they can achieve their goals, no…

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Your business: how to open an ice cream parlor from scratch
According to statistics, in Russia, each person eats about 7 kg of ice cream per year, and 57% of Russians are regular consumers of this delicacy. Indicator promising. On the…

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Your business: how to open a burger from scratch
The fast food market adds 5–8% annually and is not going to slow down. In this article, we will look at how to open such a trend type of business…

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