economic considerations
How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop, and large-scale production – from small “home” factories. However, the great businessmen of our time were once also young startups that nobody knew. Continue reading
Great advertising campaigns in world history
Advertising is an important part of any business. We all deal in one way or another with advertising, someone as creators, someone as consumers. Now, in the modern world, advertising has become a special kind of art. She surprises, admires, shocks. Among the examples of advertising are found both masterpieces and absolute absurdities. Continue reading
Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really that bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused such a thing as import substitution. Products that were previously imported from the west should now be replaced with similar ones, but of domestic production.
Among economists, there is often the opinion that import substitution should have been done a couple of decades ago in order to provide the country with goods of its own production and create new jobs that are always lacking. Continue reading
