How great brands appeared
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that their founders were once inexperienced start-up entrepreneurs, global trading networks started from a single small shop,…

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Brands that have become nominal
If the brand name has become a household name, this phenomenon can have both positive sides for the company and negative ones. On the one hand, consumers are beginning to…

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Business plan of the low-cost price segment sports hall
1. PROJECT SUMMARY The goal of the project is the organization of a low-cost price segment in Moscow, Yuzhnoye Chertanovo metro station. The project has both a commercial and a…

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Own restaurant in a small town: advantages and disadvantages
Open restaurant - the dream of many. But what about those who live far from megacities? Is it worth starting a business in a small town and how to make…

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Pacific Course: New Alternative to Old Offshore
In 2017, the classic offshore companies that offer the possibility of full tax exemption (British Virgin Islands, Belize, Panama, Nevis, etc.) became unattractive for Russians because of the steady loss…

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coolest specialist

Starbucks Success Secrets

Starbucks is undoubtedly the most popular coffee house in the world. This brand has gone from a small coffee shop to a worldwide network of institutions where everyone can enjoy delicious coffee.

Throughout its development, Starbucks has changed and improved, but only one thing has always remained the same – this is the unlimited love of its owners for coffee and their business. What exactly contributed to this brand success? Continue reading

Your business: how to open a roadside café-fastfood
The Russian catering market is saturated, and the competition for us is merciless. Such tough working conditions force restaurateurs to develop new formats and expand the geography of their business.…

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Business plan
1. Summary of the project The goal of the project is to open an outdoor mini-track circuit with a length of 300 meters in a city with a population of…

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What is crowdsourcing
Crowdsourcing (eng. Crowdsourcing, crowd - “crowd” and sourcing - “use of resources”) - engaging a wide range of people in solving various problems of innovative production activities to use their…

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